Date

18/06/2025

Actualize This

Designing the visual identity of a game built to inspire action.

Services

visual identity

Category

Graphic Design

Client

Devotion Games

Overview

Actualize This is a strategy-based board game developed for crowdfunding launch.
The goal was to prepare a complete visual system β€” from packaging to campaign mockups β€” ready for presentation on GameFile.

This project marked one of my first deep dives into the gaming industry, and it pushed my creativity in new directions. I collaborated closely with Nico to bring the concept to life visually and strategically.

I handled the design from concept to execution β€” packaging, book design, and digital promotional assets for the funding campaign.

The Challenge

The game needed to:

  • Look professional and funding-ready

  • Stand out in a competitive board game market

  • Feel creative, immersive, and visually exciting

  • Communicate the gameplay clearly through design

Creative Direction

The visual identity was built around clarity, energy, and immersion.
Board games rely heavily on presentation, the box has to grab attention instantly, and the internal design has to maintain engagement.

I focused on:

  • Strong typographic hierarchy

  • Cohesive color systems

  • Clear information design

  • Scalable packaging structure

  • Campaign ready 3D mockups

The packaging structure and visual direction are being refined, while campaign mockups and digital presentation assets are in development. More visuals and finalized deliverables will be revealed as the project progresses.

Collaborate, πŸ‘‹
create amazing things together!

Ready to elevate πŸš€ your brand? I specialize in creating stunning 🎨 digital experiences that 🎨 captivate and engage. Let’s bring πŸš€ your vision to life!